Time to level up
Building Jackson Denneen Designs has been a journey fuelled by passion, creativity, and a drive to help small businesses thrive online. Each fortnight, I’ll be sharing not just my latest design experiments, but also helpful tips and the newest trends in web design, so you can make confident, informed decisions about your business’s online presence.
Tip of the Week
First Impressions Matter: Your homepage is your digital handshake. Keep it clean, easy to navigate, and crystal clear about what you do. A bold headline, a clear call-to-action, and striking visuals can make all the difference in turning visitors into clients.
Design Experiments I’m Exploring
This week, I’ve been testing new ways to elevate small business websites on Squarespace. My focus has been on storytelling through design — crafting pages that don’t just look good, but emotionally connect with visitors. Every site concept I build is fully custom, ensuring a brand’s personality shines through in every detail.
Latest in Web Design: Industry Techniques
The web design world is constantly evolving. Lately, I’ve been experimenting with:
Micro-animations on buttons and icons for a more interactive user experience
Mobile-first layouts to ensure sites look perfect on every device
Story-driven sections that guide visitors through a brand’s journey, making the site memorable
By blending these techniques with clear communication and thoughtful support, I aim to help small businesses not only look great online but grow with confidence.
Professional headshot of Jackson Denneen, Sydney-based web designer recognised on Best Sydney Designers, specialising in creative, user-friendly website design.